Food for Thought – NAR vs FDA
Originally published on Inman Nov 17 2020 “Under All is the Land” I love this phrase so much. It’s so simple, yet points to the supreme importance of real estate. That phrase is the...
After 112 Years, The NAR EXPO Hall Falls Silent
Last year on this date, I wrote on Inman: “If you have the opportunity to attend the 2019 NAR Tradeshow and expo, I highly suggest attending next week, because it will never be as...
The Conscious Marketer: Working to end Data Discrimination
Recently, it has become apparent to the public that many of us in the marketing, data, AI and advertising fields have been growing and profiting off of racial divides. Segmentation is good. Specificity is...
Ylopo + Revaluate = Lead Generation
Yesterday in a Facebook Live webinar, the high powered Ylopo success group hosted “Transitioning from Portal Leads to Google PPC” where users recommended Followup Boss, Ylopo and Revaluate as an efficient method to segment...
Housing Industry Spotlighted for Steering In Senate
Significant inequality in the housing industry due to steering, redlining, and overt racism has been uncovered and the government is making moves to save consumers from the industry that claims to help them. Equal...
Record Housing Inventory Shortage Grows
Inman News ran an article I wrote, about the record housing inventory shortage that cites data from several housing industry professionals including my talk with former HUD and FHA Economist Roberto Cavazos, Ph.D. The...
When Will We Crash? Is this how it ends?
With a global pandemic, civil unrest, wild fires burning the west, unemployment, 1 in 5 mall businesses closing and the politics leading up to the election, 2020 has been a dumpster fire of a...
Forecast: Housing Industry Nuclear Winter
It’s pretty simple really. If people don’t move, our industries will be blown up – and the forecast for movers, buyers and sellers this winter looks terrible. Today, it’s a sellers’ market and consumers...
Speaking of Revaluate Lead Generation
This week we had two very nice testimonials from data and lead generation clients in the Real Estate sector. It’s so great to hear feedback and see people eager to share their best practices....
It Slices, It Dices, It Churns
Customer Churn has become common in Real Estate and Mortgage, but this HUGE problem is a HUGE opportunity for those who “act now”. Fifteen years ago I was on a BBQ team that won...
FREE Revaluate Lead Gen???
Free Lead Gen … I know what you are thinking, and nope – it’s not a ploy, nor a ruse – It’s real for realizes. It’s easy to get Revaluate AI Lead Gen for...