Ask Me Anything: Revaluate’s Mission
At Revaluate, we have a weekly AMA (Ask Me Anything) in the Revaluate Success Group on Facebook. This week’s episode centered around our new mission statement:
“Revaluate is automating efficiency in move-oriented data segmentation marketing, while leading the way for socially conscious and anti-discriminatory marketing practices.”
Katrina, Chris, and Mara open the conversation about what this new mission statement means, why it is important, and how do we navigate with all the gray areas in niche marketing.
Watch the Facebook Live recording below.
Revaluate has always stood for ethical business and marketing practices but it was time for us to make a formal statement about what we have been observing.
“Sometimes you see a problem and you say ‘Oh that’s someone else’s problem, that’s some other issue that I don’t have to deal with’, right?”
Revaluate is not trying to solve the problem of discriminatory marketing practices. We understand that this will have to be a larger conversation that will need voices from leaders across the industry. But we feel obligated to put a stake in the ground and open this topic up to everyone.
Join the conversation: https://www.facebook.com/groups/revaluatesuccess/