Innovation vs 81 Bankruptcies
Mall Rats Over dinner last night, my wife shared with my 10 year old a story that was cute – but seems really awkward in the lens of today. My wife said that as...
Category: Mortgage Home
Lead Innovation: The Cyber Sale
Revaluate Artificial Intelligence lead innovation for Mortgage Leads and Real Estate Leads is on sale this week in celebration of Small Business Saturday & Cyber Monday. For a limited time, new clients may receive...
Data: Mortgage and Real Estate Prospects and Leads
Data is arguably the most important, most valuable asset in the Real Estate and Mortgage world, especially when it comes to the future of prospect management and leads. Unfortunately – Data is the most...
Hot Times in Vegas and … Pittsburgh
Trade shows are hard work – I’ve spent more than 150 days as an exhibitor in the real estate and mortgage industry in the last decade. I feel this gives me a certain level...
The Telemarketing Lead Graveyard
In an era of AI, Big Data and Powerful Predictive Analytics, the humble telephone and specifically telemarketing is still the lifeline for the majority of Real Estate and Mortgage lead generation and sales efforts....
New FCC Rule & IOS13 Will Kill Your Lead Gen
Mortgage lead gen strategy like Real Estate lead gen has long focused on calling “hot” prospects, those leads that filled out a prequal form or requested more info on a property. That practice, is...
3 Lead Generation Strategies That Work
Over the course of 2019, real estate and mortgage lead generation has continued to evolve into an extremely-dynamic field that is ever-changing. As a result, realtors have begun searching for new, innovative lead generation...
6 Tips to Grow Your Influence with Marci James of Realtor.com
The Real Estate and Mortgage industry is fragmented into many companies, each with sub brands or co brands each with different and unique mixed messages. There’s a lot of noise. Who should we listen to?...
Mortgage & Real Estate Leads: Rent or Buy?
Leads. We all need them for our day to day business operations. Leads are the fuel, the electricity that keeps Real Estate and Mortgage companies running. But unlike the Sun, leads are not an...
Death of a Discount Brokerage
Once hailed an innovator from stage, awarded for their moxie, causing countless “traditional” brokerages to break out into cold sweats – a zero physical location discount brokerage has closed its digital doors and pulled...