How to Make Yourself a Local Expert
Are you too busy to take a vacation? Don’t worry, your own backyard can be a world of wonders waiting to be explored with fresh new eyes.
Jacy Riedmann of Amoura production, joined us at the Revaluate NAR nugget stage to not only tell us but show us how with the help of social media we can become local experts by exploring our own cities.
Traveling locally allows you to become an expert in your area. It’s one thing to call yourself a neighborhood expert, a city expert or a regional expert, but it’s another thing to prove that you are. The easiest way to do that is to share on social media. In fact, one of the trending hashtags is #TravelLocally.
What does it really mean to travel locally?
It means visiting your own city and neighborhood as if you were on vacation.
Things that you think are ordinary, things that you see every day are the objects that people want to explore and learn about your city.
How to make it count?
- Create a relevant hashtag for your business and the neighborhood you want to cater to. Make sure to add them to all the photos and events you are participating in around that area.
- Tag local people, brands, and businesses.
For example, if you are at a coffee shop and you snap a pic of that gorgeous latte art, make sure to add the business location to that post. You’ll have a 79% increase in engagement if you add the location.
Worried about safety and people knowing where you are? You can always post after you’ve left and still tag the location.
In this talk, Jessie shares great tips that will help you become a pro in no time; tips such as:
- How to capture the best pictures and best photo editing practices.
- How to create a local guide for special interests; sports, book clubs, churches, bars, restaurants, parks, art. and necessities; grocery stores, doctors, vets
- Apps to help you better know your own backyard.
It’s all about exploring your town and sharing about it.
What the video to learn from an expert.