Covid’s Impact on Leads in Real Estate & Mortgage
Whew. We made it through April. That was the longest month of our lives, no? The full data on the impact on our industry at this point is still not clear, however, we will...
Tagged: Real estate leads
Hot Times in Vegas and … Pittsburgh
Trade shows are hard work – I’ve spent more than 150 days as an exhibitor in the real estate and mortgage industry in the last decade. I feel this gives me a certain level...
New FCC Rule & IOS13 Will Kill Your Lead Gen
Mortgage lead gen strategy like Real Estate lead gen has long focused on calling “hot” prospects, those leads that filled out a prequal form or requested more info on a property. That practice, is...
Real Estate Lead Evolution: Fall Out at Realtor.com
Originally Published on Inman News In the ever evolving game of real estate leads, Realtor.com has sacrificed the queen as if it were a high stakes game of chess. Checkmate? The business of leads is changing in several...
White Paper: Validated Artificial Intelligence Leads
Revaluate’s ‘Likely-To-Move’ Artificial Intelligence Leads are Right 1 in 5 Times — Independently Verified by Altos Research We are thrilled to announce that Revaluate’s “likely to move” Artificial Intelligence lead prediction accuracy rate has been verified to...
Toxic Data & Bad Leads are Killing Your Sales
Dirty, toxic data and bad leads are costing you money. They can decimate marketing performance and devour sales people’s confidence in leads. Toxic data is not an uncommon problem. It’s across all industries and comes in all...
Loving Ugly Leads
In Real Estate and Mortgage, we buy leads at an increasingly rapid rate, and this acceleration shows no sign of stopping. Leads come in all shapes and sizes, cost and value. Agents, loan officers...