The Revaluate Database Spa
It happens to all of us. Over time, your database starts to show signs of aging, after all, 11% of people move every year so your database is always aging. If you’ve been in this business for a good bit of time the problems could be more than skin deep – and If left untreated, you may develop a serious and costly issue that compounds, lowering lead gen and conversion rates slowly over time.
Our (data) Scientists all agree that this recently discovered issue is not uncommon as we had hoped. It affects nearly every growing team, broker and brand in mortgage and real estate. The problem is known as Dirty Data Disease.
There is a distinct cost to Dirty Data Disease. Every old or outdated contact in your database, wastes money on marketing (online/digital, direct mail, door knocking, phone calls, txt or email etc) Further, spammy messages to prospects and bounce rates on email marketing can harm your businesses credibility. Making matters worse, the wasted time and frustration of ISA’s, BDR’s and sales people calling bad data then compounds and can fester from within an organization. In many cases this can be spotted as a symptom when the tell tale term “Junk Leads” is uttered.
There is good news. Treating Dirty Database Disease is straightforward and cost effective. Treat your database to a Database Spa Day.
Caution: Serious Health Benefits May Occur
De stress – Simply knowing your data is clean and refreshed will cause you to destress.
Release serotonin and dopamine – Did you know that having your database cleaned can genuinely make you a happier person? It’s true, a fake Dr. said so I think.
Headache Reduction and Pain Relief – Your marketing and lead gen will convert at higher rates saving you money and time.
Suggested Database Spa Day
Preparation
-Schedule a time with one of our fully licensed database therapists here
-Order a special (energizing or calming) coffee or tea. We recommend this: https://intentionaliteas.com/
Your Database Spa Day Includes
-One on one consultation with our Revaluate licensed database therapist (aprox 30 min)
-De-duplication of email records (complete in 24 hrs)
-Detox: Removal of spam emails including the likes of Micky@Mouse, profanity emails, 1234@ and the emails of your real estate and mortgage colleagues and competition (complete in 24 hrs)
Optional Add ons (price will vary)
-Data Append: Our professionals will match physical address and phone number (when possible) to email addresses
-Farm Growth: Our professionals will grow your farm database by the zipcode, always with emails, frequently with physical address and phone at your request. (renters and/or buyers available)
Data Spa Service and Dirty Database Disease treatment is only available for new and existing clients. To learn more about Revaluate or to schedule a Data Spa appointment, please select a time here: http://revaluate.com/talk
