Revaluate Launches Reside, a Growth Catalyst for Tech Forward Businesses Looking to Target Likely Movers
For Immediate Release
Media Contact: Heather Elias
Colorado-Based Data Company Builds on Core Product Success
GOLDEN, CO. Dec. 1, 2020 — Revaluate, a data company that reveals likely movers using 3rd-party validated artificial intelligence (AI), is proud to announce the launch of Reside, a growth engine to bring new business to savvy marketers. Building on the success of the core product’s database scoring and segmenting model, the new product allows savvy marketers to expand and diversify their audience reach.
“One sale effectively recoups our entire investment,” said Mike Bernier, owner/president of Realty Group Minnesota “We are tracking for a return of four times our investment on all stages of this new strategy. We love how Reside has set us up for immediate growth.”
Stepping beyond the limitations of their current database, Reside allows marketers to choose new geographic areas for customer growth, blending new customer lists into existing sales processes. This newly segmented database will introduce them to market segments, people, and business opportunities that they may never have connected with otherwise. They will be able to work beyond their current database and sphere of influence, diversifying their customer base with an entirely new crop of motivated consumers with high intent for making a move.
“Originally, the idea for Reside was requested by one of our savvy marketer clients, who wanted to reach new audiences of likely movers in a variety of geographies,” said Chris Drayer, chief executive officer of Revaluate. “In their case, it was for the mortgage industry – but since then and pre launch, we’ve helped ad agencies, third party software companies and real estate brands build and segment audiences by propensity to move. Reside plus Reveal by Revaluate is the only validated and verified method available to locate and segment the likely mover audience.”
Marketers can get started with Reside by defining their target market, identifying where they are looking to grow their business. Revaluate builds the database and detoxes the list for duplicates and outdated information. Then, they score and segment the list for insight into intent to move. Marketers can leverage this information in existing marketing systems, growing and diversifying their customer base while increasing sales efficiency.
Revaluate is a data company that utilizes artificial intelligence to provide actionable insight for marketers, scoring and segmenting lists and databases by propensity to move. The award-winning, third party validated accuracy is the best in the industry at identifying people who are likely to move in the next six months. Marketers use this refined and targeted data to greatly increase the efficiency of their campaigns.